Bennett Thrasher wins first place marketing award
DFK International member firm, Bennett Thrasher LLP, is pleased to announce that the Association for Accounting Marketing (AAM) selected the firm as its first place winner in the Website category for “Firms With $25 Million or More in Revenue” at the association’s 20th annual Marketing Achievement Awards. The award was announced on May 23, 2014 in Austin, Texas at the 25th annual AAM Summit.
Expert category judges, including professionals in marketing, advertising, communications and professional services, reviewed and judged 104 entries. Winning entries were recognized for the accomplishment of a specific goal or objective, executing a project strategically, and measurable results.
Bennett Thrasher recently performed a major overhaul of its website that would clearly address the firm’s clients and prospective client base. In the process, Bennett Thrasher conducted an internal survey of employees, acquired feedback from clients, and pinpointed specific opportunities for improvement. Armed with this feedback, Bennett Thrasher created a highly user-friendly website that parallels with the firm’s overall business development strategy, including showcasing the firm’s niche services and providing 24/7 access to client information.
“We are very proud of this recognition as it affirms the value our website provides our clients,” says Camden Eggers, marketing manager for Bennett Thrasher. “Through significantly enhanced features on our website, we have been able to make doing business with Bennett Thrasher as easy as possible. We value the feedback our associates and clients provided about the firm’s website and thank them for being a part of this process.”
For 30 years, Bennett Thrasher’s tax, assurance and consulting professionals have been collaborating to create value for their clients. Today, the firm is the 8th largest accounting firm in Atlanta, one of the largest in the United States and one of the fastest growing CPA firms in the country. Throughout the growth, Bennett Thrasher has remained committed to the core values of integrity, family and clients.
About The Association for Accounting Marketing (AAM)
The Association for Accounting Marketing is the only association in the country formed specifically to enhance the accounting marketing and practice growth profession through education, networking and thought leadership. Founded in 1989, the association has more than 800 members is comprised of marketing professionals, business developers, CPAs, consultants, service providers, educators and students. AAM strives to help its members become more effective and valued practitioners and executive leaders. To learn more about AAM visit www.accountingmarketing.org.
About Bennett Thrasher
Bennett Thrasher LLP is one of the largest Atlanta-based, full-service certified public accounting and consulting firms. The firm creates significant value and a unique positive experience through collaboration – with and between clients, partners, associates and the community. Founded in 1980 by Rick Bennett and Ken Thrasher, today Bennett Thrasher has a dedicated, experienced team of partners and professionals who believe in the team concept of creating value by working “Better Together.” For more information please visit their website at http://btcpa.net.